PropertyEU and Expo Real

Expo Real Daily News

After a successful initiative in 2021, PropertyEU will again publish a digital-only daily newsletter covering all the action from Munich including key announcements, events and interviews.  Up to the minute information available to our readers for free across four consecutive daays - all three days of the fair plus Friday to cover the final day's action.

How to access?

Subscribe to our digital daily newsletter and you will receive the information direct to your inbox at 6am each morning - perfect timing to gather your information and your continential breakfast before a busy day at the fair.  

You can also download the PropertyEU App  the app offers additional functions including access to our catalogue of magazines and special reports.  With the app, you will recieve your information as it goes live on our platform, giving you immediate access to all the breaking news stories from Expo Real and the wider world of European real estate.  

Why digital only? 

Simple.  Feedback received from our subscribers, readers, exhibitors and attendees all concluded that most would prefer their information in a simple, easy to read format on their phones/tablets or in their inbox.  We presently produce this with our standard daily newsletter and took the opportunity to trial the digital format during Expo Real 2021.  The results? More people engaged with our content - our open rate was around 15,000 in 2021 compared to a traditional print run of around 3500 copies at a physical Expo Real.  We've saved paper too! 

PropertyEU will still have it's flagship publication present at Expo Real - you will be able to collect this and our special Logistics Watch publication from the press locations and on selected exhibitor stands.  


Would you like your company to feature in our digital daily news, below are some of the opportunities available to your companies to promote their presence and activity during Expo Real.  

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Online content partnerships: 
Any content partnership or advertorial will feature in the daily newsletter on an agreed
morning of Expo Real. The content will appear within the ‘Top stories from Expo Real’
section and on our PropertyEU app. Any article will also be placed on the home page of
PropertyEU website for that day and will be promoted via the PropertyEU social media
pages (LinkedIn and Twitter).
If preferred, we can assign a journalist to assist with content creation; this can take the form
of working with you to develop an article or conducting an interview, Q&A etc. Should
completed content for an article be provided it will be checked over by our editors. The editor
will retain the final decision on required amendments before publishing.

Video Interview: Example
Interviews are designed to give concise opinions on developments and trends in the market
from key thought leaders within the property sector. PropertyEU will have a video production
crew on site at Expo Real taking the news and views from Munich in an interactive format.
All interviews will be placed onto the PropertyEU website, PropertyEU app and social media
channels as soon as they are edited and available (either same day or next day). They will
also appear within the PropertyEU newsletter via a link to our channel. Interviews are also
made available to the participant for further distribution via their own channels.

DISTRIBUTION: This newsletter will be distributed for free to all PropertyEU newsletter
subscribers (around 15,000) with all articles will be available to read for free via email and
through the PropertyEU app.  

Based on 2021 results we expect an audience reach in excess of 20,000.

For more information contact us via