Coolway, the Spanish shoe and accessories brand, has acquired a 4,500 square foot (418 m2) flagship store on Oxford Street, marking the retailer’s entry into the UK with further plans to expand across London. The price was not disclosed.

Established in Valencia in 2003, Coolway currently operates more than 100 stores across Europe. The Oxford Street store, which was previous occupied by Playboy Entertainment Group Inc., is set to open in September 2011.

CB Richard Ellis (CBRE) has been retained as the exclusive leasing agent and has been instructed to acquire two more stores at approximately 1,200 square feet at prominent locations in Central London. CBRE’s cross-border retail team is also instructed to advise on Coolway’s continued expansion throughout Europe and will seek to acquire new stores in locations, including Germany and Italy.